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	<title>The Evolution of PR &#187; bargain</title>
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	<description>Marketers constantly have to adapt to reach consumers. We&#039;re here to talk about that... and, well... a whole bunch of other crap.</description>
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		<title>Aww damn, now that&#8217;s a bargain.</title>
		<link>http://evolutionofpr.com/2009/09/03/aww-damn-now-thats-a-bargain/</link>
		<comments>http://evolutionofpr.com/2009/09/03/aww-damn-now-thats-a-bargain/#comments</comments>
		<pubDate>Thu, 03 Sep 2009 15:44:09 +0000</pubDate>
		<dc:creator>Tom Ohle</dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Dude.]]></category>
		<category><![CDATA[Video games]]></category>
		<category><![CDATA[bargain]]></category>
		<category><![CDATA[gog.com]]></category>
		<category><![CDATA[ohle]]></category>

		<guid isPermaLink="false">http://evolutionofpr.com/?p=202</guid>
		<description><![CDATA[In a sure sign that this is not just a blog on which I post insightful commentary on the ins and outs of public relations and marketing, I&#8217;m actually writing something about a client! Beware, for this can only end badly &#8212; shilling kicks all kinds of ass. This week we&#8217;re celebrating the one-year anniversary [...]]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-203" title="aww shit" src="http://evolutionofpr.com/wp-content/uploads/2009/09/surprise.jpg" alt="aww shit" width="760" height="299" /></p>
<p>In a sure sign that this is not just a blog on which I post insightful commentary on the ins and outs of public relations and marketing, I&#8217;m actually writing something about a client! Beware, for this can only end badly &#8212; shilling kicks all kinds of ass.</p>
<p>This week we&#8217;re celebrating the one-year anniversary of <a href="http://www.gog.com/en/frontpage/" target="_blank">GOG.com</a>&#8216;s launch. A little later today or tomorrow I think I&#8217;ll put together a post about the first year &#8212; it&#8217;s definitely been a roller-coaster ride, as the cliché goes, with a fair share of struggles and successes on the PR and marketing fronts. But that&#8217;s not the point of this post!</p>
<p>This one is just to talk about the wicked bargains we have on the site this week. Okay, so we have the <a href="http://www.gog.com/en/page/1year_promo/" target="_blank">Buy One, Get One Free promo</a> on the Interplay catalogue. Fallout 1, 2 and Tactics, Freespace 1 and 2 (pretty much the best space sim without the Star Wars license), MDK 1 and 2 (look for my first credit &#8212; a huge contribution I made to that game, of course&#8230; not!), Shattered Steel (another great BioWare game), Kingpin, Hostile Waters (awesome) and more for $5.99 each, then you get a free one. Pretty good.</p>
<p>In the past few weeks we&#8217;ve been trying out a Hidden Gem of the Week promo, which basically spotlights one game that people may have overlooked &#8212; something really good, unique or otherwise interesting &#8212; and doing a little write-up and a 10%-off discount for the week. For the editorial bits, we brought some great writers on board &#8211; Pete Davison and David Craddock &#8211; who should certainly be in consideration for any sort of freelance writing gigs you people have! The past few weeks have featured Descent 1 &amp; 2 (the two are bundled as one in the Interplay promo) and Shogo, an early Monolith creation&#8230; and this week it&#8217;s all about <a href="http://www.gog.com/en/editorial/hidden_gem_of_the_week_rise_of_the_triad/" target="_blank">Rise of the Triad </a>&#8211; particularly timely, given the <a href="http://g4tv.com/thefeed/blog/post/698636/Apogee-Rebooting-Old-School-Gore-Shooter-Rise-Of-The-Triad.html" target="_blank">recent indication of a franchise reboot</a>.</p>
<p>As if compelled by the mythical Dealosaurus, we also just released <a href="http://www.gog.com/en/gamecard/might_and_magic_6_limited_edition/" target="_blank">Might and Magic 6 Limited Edition</a>, which includes six games (Might and Magic 1 through 6) for $9.99. I haven&#8217;t played through most of the games in that package, and will do so at my earliest convenience&#8230; I get it for free, though, muahaha.</p>
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